Obi Sash sales to begin as a New Project with a Complete Renewal of the Obi Product Lineup in the E-Commerce Market
Tatsumura Textile (Headquarters: Ukyo-ku, Kyoto-shi, Kyoto; Representative Director: Ikumi Tatsumura) has released a lineup of obi products available exclusively through its official online store and started selling them from November 15 (Mon.).
Obi,” which Tatsumura Bijutsu Orimono has been producing since its establishment, is the starting point of the company’s craftsmanship, which is expressed by the keywords “restoration, originality, and a unique aesthetic sense. The obi, which incorporate “Tatsumura’s originality” in every part, will be available only at the online store, and will be delivered directly to users.
Fukuro obi, newly released pattern “Shippo-ha-ei Nishiki (white)”
For the launch of the obi available exclusively through the online store, we have renewed the product introductions and provided a more visually appealing guide to help customers learn more about the origin of each pattern and the story behind it. In addition, we have also created a “TATSUMURA-STYLE COORDINATION” section that offers specific reference examples of occasions in which the products are worn and how to match them with kimonos. This will eliminate any doubts or concerns that may arise when considering the purchase or use of a product through the online store, and allow the customer to feel the coordination more realistically for themselves.
Fukuro obi, newly released pattern “Toyokuni Fuki Nishiki (black)”
The obi lineup to be launched this time will all be available only at the official online store. We will even tailor the obi for you free of charge when you purchase. We are confident that you will find the best beauty and the richest richness in the obis for various occasions when you wear them.
■ WEB-only belt Sales information
Sales start: November 15, 2021 (Monday)
Sales outlets: Tatsumura Bijutsu Orimono official online store only
No sales will be available outside of the official online store.
Sales lineup: Total of 9 obi including the 2 patterns shown in the image above.
Click here for the sales page: https://shop.tatsumura.co.jp/collections/tatsumuranoobi